Media relations – contact with journalists

One of the objectives with PR is to build long-term relationships between the client and the media, especially the media channels that drives the public opinion. In consultation with the client Andréasson Public Relations work to find the context in which the client can be seen in the media. We then help to communicate and develop bearing messages and arguments. In this way we can gradually position our client’s spokespersons in the press, radio and television.

Our consultants are always available to provide advice in specific public relations issues that may arise. We continuously provide ideas, concepts, and analysis of events inside or outside the company, events that can be applied in the media.

Examples of what we can do:

• Production and distribution of press releases and other customized press information
• Production of media lists
• Manage contact with journalists and arrange interview opportunities
• Production and placement of debate articles
• Implementation of product launches and product placements
• Planning and execution of press conferences and other PR events.
• Arranging exposure and appearances in radio and television
• Manage press room on the web
• Surveys and reports